UI (Web) design | Marketing
We rely on marketing landing pages a lot when sending out campaigns to market. Sage has a very specific set of guidelines to use to make sure landing pages across the globe are consistent.
- Sage Pay
- Client's satisfaction
We wanted to show the Sage Pay value prop to our customers so we decided to display a savings calculator on landing pages so customers can see for themselves how much they’ll save at the end of the day if they do their payments through us.
We are a lot cheaper than the banks when it comes to transaction costs and the calculator makes the savings look very attractive to potential customers.
Eloqua form integration
The complexity of this project goes way beyond the simplicity of this screen! I also manually integrated the Eloqua webform onto the website (for look and feel reasons) to record marketing leads.
When the user submits their details, it gets recorded in Eloqua which then speaks to our internal lead system to make sure all the leads are captured successfully on Sage’s side (Eloqua) as well as on our side (local lead system).