I am 26 year old UX/UI Designer from Cape Town, SA - in the business since 2012! And they thought the worlds going to end...
Since then, I have won an award or 2 for design while working with kick-ass designers across the globe. I am inspired by nature and love all things digital. I'm good at analysing problems/results and able to find a solution to improve it, one way or another.
You might have reached my website because you’re wondering how your brand, in a visual world, can be seen. Beauty is important, but if it isn’t useful, then it’s useless. Aesthetics and practicality belong together in a happy cohabitation – separation is not an option.
I aim to give my customers a competitive advantage by analysing their current platforms – or designing from scratch – and making their content distinct and appealing. The key questions we should all be asking ourselves are, “is my platform easy to use?” and “is my platform going to be remembered for the right reasons?”.
I’ve been in the design industry for over 10 years (if you count going to Design Indaba from the age of 16 :P). From creating ceramic pots to websites, adverts for print and marketing landing pages all the way through to designing app UIs, I found that my true passion lay in interaction. Looks matter, but they can be deceiving. I am drawn to what makes a user stay connected with a site, what makes them return.
I am a people person - you must be if you want to know what makes consumers tick ;) – and I understand that positive interaction is the lifeblood of any business.
At the end of the day, my achievements are only measured by the client goals that I have reached and exceeded.